Oct 5, Professor Brian Edwards Public Lecture, After the American Century

The Institute for Global Studies and The African Studies Initiative
After the American Century:
The Ends of U.S. Culture in the Middle East
A public lecture by Professor Brian Edwards
Northwestern University
Monday, October 5 at 2:30 pm in Nolte 125

Brian T. Edwards is Crown Professor in Middle East Studies and professor of English and comparative literary studies at Northwestern University, where he is also the founding director of the Program in Middle East and North African Studies. He is the author of Morocco Bound: Disorienting America's Maghreb, from Casablanca to the Marrakech Express and a coeditor of Globalizing American Studies.

Description of the public lecture:

When Henry Luce announced in 1941 that we were living in the "American century," he believed that the international popularity of American culture made the world favorable to U.S. interests. Now, in the digital twenty-first century, the American century has been superseded, as American movies, music, video games, and television shows are received, understood, and transformed in unexpected ways. How do we make sense of this shift? Building on a decade of fieldwork in Cairo, Casablanca, and Tehran, and drawing on material from his new book, Brian Edwards maps new routes of cultural exchange that are innovative, accelerated, and full of diversions. 

Information about the workshop:

The workshop features a more intimate, seminar-style discussion of what Edwards calls logics and contexts of circulation and “jumping publics,” both of which are developed in the forthcoming book, but which engage the fields of comparative literature, postcolonial studies, transnational cultural studies, American studies, and sociocultural anthropology.  Two recent essays by Prof. Edwards will be pre-circulated as a jumping off point for a broader conversation that will engage participants’ own work and project. Please feel free to attend the seminar even if you do not have time to read the precirculated papers.

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